Attribution Syntax Elements - Analytics Database

Database Analytic Functions

Deployment
VantageCloud
VantageCore
Edition
Enterprise
IntelliFlex
VMware
Product
Analytics Database
Release Number
17.20
Published
June 2022
ft:locale
en-US
ft:lastEdition
2025-04-01
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jmh1512506877710
Product Category
Teradata Vantageā„¢
EventColumn
Specify the name of the input column that contains the clickstream events.
TimeColumn
Specify the name of the input column that contains the timestamps of the clickstream events.
WindowSize
Specify how to determine the maximum window size for the attribution calculation:
Option Description
rows:K Assign attributions to at most K events before conversion event, excluding events of types specified in ExcludedEventTable.
seconds:K Assign attributions only to rows not more than K seconds before conversion event.
rows:K&seconds:K2 Apply both constraints and comply with stricter one.