Background - Aster Analytics

Teradata Aster® Analytics Foundation User GuideUpdate 2

Product
Aster Analytics
Release Number
7.00.02
Published
September 2017
Language
English (United States)
Last Update
2018-04-17
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B700-1022
Product Category
Software

Retailers mine transaction data to find combinations (baskets) of items that customers purchase together or shop for at the same time. Retailers must automatically identify such baskets, look for trends over time, and compare other attributes (such as stores).

The Basket_Generator function facilitates market basket analysis by operating on data that is structured in a form typical of retail transaction history databases.