Attribution Output - Teradata® Database

Database Analytic Functions

Product
Teradata® Database
Release Number
17.10
Published
July 2021
Language
English (United States)
Last Update
2021-07-28
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Teradata_Vantage™___Advanced_SQL_Engine_Analytic_Functions.withLogo_upload_July2021/wnd1589838592459.ditamap
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Teradata_Vantage™___Advanced_SQL_Engine_Analytic_Functions.withLogo_upload_July2021/ayr1485454803741.ditaval
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B035-1206
lifecycle
previous
Product Category
Teradata Vantage™

Attribution Output Table Schema

Column Data Type Description
user_id INTEGER or VARCHAR User identifier from input table.
event VARCHAR Clickstream event from input table.
time_stamp TIMESTAMP Event timestamp from input table.
attribution DOUBLE PRECISION Fraction of attribution for conversion event that is attributed to this event.
time_to_conversion INTEGER Elapsed time between attributable event and conversion event.