Attribution_MLE Syntax Elements (Multiple Inputs) - Teradata Vantage

Machine Learning Engine Analytic Function Reference

Product
Teradata Vantage
Release Number
9.02
9.01
2.0
1.3
Published
February 2022
Language
English (United States)
Last Update
2022-02-10
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B700-4003
lifecycle
previous
Product Category
Teradata Vantageā„¢
EventColumn
Specify the name of the input column that contains the clickstream events.
TimeColumn
Specify the name of the input column that contains the timestamps of the clickstream events.
WindowSize
Specify how to determine the maximum window size for the attribution calculation:
Option Description
rows:K Assign attributions to at most K events before conversion event, excluding events of types specified in ExcludedEventTable.
seconds:K Assign attributions only to rows not more than K seconds before conversion event.
rows:K&seconds:K2 Apply both constraints and comply with stricter one.