Example Use Cases - Teradata Analytic Apps - 1.0

Teradata® Analytic Apps User Guide

prodname
Teradata Analytic Apps
vrm_release
1.0
category
User Guide
featnum
B035-3810-128K
Path Analyzer helps track paths that lead to an outcome, including that of customer behavior:
  • Path-to-purchase
  • Abandoned cart analysis
  • Path-to-churn
  • Patient journeys, such as hospital readmission
  • Paths leading to fraudulent activity
Modeler enables the prediction of outcomes. Common business use cases include:
  • Marketing offers and recommendation propensity
  • Churn-risk scoring
  • Predictive maintenance
  • Healthcare prediction